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Using AI In Media Planning And Buying
Using AI In Media Planning And Buying

The Ticket to a Successful Release? Longer...
The Ticket to a Successful Release? Longer...

As we enter our third year of living in a world with Covid, it’s clear that just about every industry has been affected in some way. It’s equally clear that one of the most upheaved has been the enter ...

Movies are Dead, Long Live Movies
Movies are Dead, Long Live Movies

Well, that’s certainly a bleak take. And why wouldn’t it be? Many theaters were closed for the better part of a year—some never to reopen at all—and attendance may never return to pre-pandemic levels. ...

Aggregation without Aggravation
Aggregation without Aggravation

Active TV Media News 5.20.21
Active TV Media News 5.20.21

A curated list of articles covering TV Media and the Pandemic (5/13/21 – 5/20/21)

Cable without the Cable: “Cord Kindas”
Cable without the Cable: “Cord Kindas”

Carl Mayer, Director, Integrated Media/Active Entertainment discusses the NewFront presentations emphasis on how streaming video will continue to shape the media economy and culture at large—making now ...