What’s New

• 17 June, 2020
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Active TV Media News – 6.17.20

A curated list of articles covering TV Media and the Pandemic (6/10/20 – 6/17/20).

• 10 June, 2020
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Active TV Media News – 6.10.20

A curated list of articles covering TV Media and the Pandemic (6/04/20 – 6/10/20).

• 3 June, 2020
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Active TV Media News – 6.03.20

A curated list of articles covering TV Media and the Pandemic (5/27/20 – 6/03/20).

• 27 May, 2020
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Active TV Media News – 5.27.20

A curated list of articles covering TV Media and the Pandemic (5/21/20 – 5/27/20).

• 14 May, 2020
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Active TV Media News – 5.14.20

A curated list of articles covering TV Media and the Pandemic (5/07/20 – 5/13/20).

• 7 May, 2020
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Active TV Media News – 5.7.20

A curated list of articles covering TV Media and the Pandemic (4/30/20 – 5/06/20).

• 29 April, 2020
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Active TV Media News – 4.29.20

A curated list of articles covering TV Media and the Pandemic (4/23/20 – 4/29/20).

• 15 April, 2020
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Active TV Media News – 4.15.2020

• 8 April, 2020
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Active TV Media News – 4.8.2020

• 13 May, 2019
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A Tale of Two Newfronts

This year marked the eighth annual IAB NewFronts in NYC. The two "OOOO" digital video platforms – Hulu & Vudu - scored presentation slots on the same day back to back. So for your reading pleasure, we ...

• 20 March, 2019
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Don’t Let Marketing Personalization ...

Brand managers are under intense pressure to personalize their marketing efforts. McKinsey calls data activation and personalization the heartbeat of modern marketing. Netflix is becoming a global gian ...

• 20 March, 2019
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Cracking the Code on Brand Growth

When Dollar Shave Club founder Michael Dubin launched his now famous YouTube video in 2012, no one imagined that it would cause earth-shaking tremors under razor behemoth Gillette. But it did. The tong ...