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2020 Political Ad Impact: Key Research
2020 Political Ad Impact: Key Research

Despite a challenged economy, political advertising will flood the market, as spending is already outpacing prior political years.

Weekly Viewership Report: May 11 – May 17
Weekly Viewership Report: May 11 – May 17

Here's a topline update on media week 20 viewership thanks to our research team at Broadbeam.

Weekly Viewership Report: May 4 – May 10
Weekly Viewership Report: May 4 – May 10

Here's a topline update on media week 19 viewership thanks to our research team at Broadbeam.

Weekly Viewership Report: April 20 – April 26
Weekly Viewership Report: April 20 – April 26

Here's a topline update on media week 17 viewership thanks to our research team at Broadbeam.

Weekly Viewership Report: April 13 – April 19
Weekly Viewership Report: April 13 – April 19

Here's a topline update on media week 16 viewership thanks to our research team at Broadbeam.

Weekly Viewership Report: April 6 – April 12
Weekly Viewership Report: April 6 – April 12

Here's a topline update on media week 15 viewership thanks to our research team at Broadbeam.

Weekly Viewership Report: March 30 – April 5
Weekly Viewership Report: March 30 – April 5

Here’s a topline update of media week 14 viewership thanks to our research team at Broadbeam.

Corona Virus Update #3: Retail
Corona Virus Update #3: Retail

Active’s research and analytics team, Broadbeam, continues to dive into the marketplace, this time providing a brief overview of how the unprecedented challenges of Covid-19 are affecting retail.

Active TV Media News Update – April 1, 2020
Active TV Media News Update – April 1, 2020

COVID19 Changes in U.S. Marketplaces, Cons...
COVID19 Changes in U.S. Marketplaces, Cons...

While there’s no one-size-fits-all approach to these challenging times for businesses, the media and research teams at Active International are here to help navigate now and plan for what’s next. Here ...

Corona Virus Update #2: The Economy
Corona Virus Update #2: The Economy

During this crisis, there is an overwhelming amount of information regarding stimulus packages, bond purchasing, and other economic jargon. Our research team wanted to put these headlines into context ...

Covid19 Media Update #1: Mitigating Risk F...
Covid19 Media Update #1: Mitigating Risk F...

Our research & analytics teams are turning over every stone to try to help fortify client business in these challenging times. We were founded on planning client investments with the best possible retu ...