Preloader Close

What’s New

Search results for all Insights, All Years

Active TV Media News – 4.15.2020
Active TV Media News – 4.15.2020

Weekly Viewership Report: March 30 – April 5
Weekly Viewership Report: March 30 – April 5

Here’s a topline update of media week 14 viewership thanks to our research team at Broadbeam.

Brands Need It. Show Them You CARE.
Brands Need It. Show Them You CARE.

Thoughts on what Brands must provide though COVID-19.

Active TV Media News – 4.8.2020
Active TV Media News – 4.8.2020

Corona Virus Update #3: Retail
Corona Virus Update #3: Retail

Active’s research and analytics team, Broadbeam, continues to dive into the marketplace, this time providing a brief overview of how the unprecedented challenges of Covid-19 are affecting retail.

Consumers Crave It. Show Them You CARE.
Consumers Crave It. Show Them You CARE.

Thoughts on engaging with customers through Covid19.

COVID19 Changes in U.S. Marketplaces, Cons...
COVID19 Changes in U.S. Marketplaces, Cons...

While there’s no one-size-fits-all approach to these challenging times for businesses, the media and research teams at Active International are here to help navigate now and plan for what’s next. Here ...

Corona Virus Update #2: The Economy
Corona Virus Update #2: The Economy

During this crisis, there is an overwhelming amount of information regarding stimulus packages, bond purchasing, and other economic jargon. Our research team wanted to put these headlines into context ...

Covid19 Media Update #1: Mitigating Risk F...
Covid19 Media Update #1: Mitigating Risk F...

Our research & analytics teams are turning over every stone to try to help fortify client business in these challenging times. We were founded on planning client investments with the best possible retu ...

Active Joined the RAIN Podcast Business Su...
Active Joined the RAIN Podcast Business Su...

Jason Endres, Associate Media Director of National Audio, shares his key takeaways from the RAIN Podcast Summit last week.

Podcasting on the Rise with Measurement Fo...
Podcasting on the Rise with Measurement Fo...

In recent months, the industry has taken multiple steps forward to provide brand advertisers more confidence in the medium, with advancements in attribution, measurement, and research tools. Here’s a l ...

Active Stories: Ray Bojanowski, Mattress D...
Active Stories: Ray Bojanowski, Mattress D...

Ray Bojanowski, Mattress Discounters, Former Owner & CEO talks about value and savings without comprising media reach all put forth by the strength of our team. Here he shares his Active Story.